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Fake Fan and Followers – why size matters!

Have you been tempted to take the easy option and buy followers on Twitter or Likes for your Facebook page? There are no shortage of people offering to get you zillions of followers or fans for a fiver...

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3 Social media myths

Working with people on promoting (and protecting) their reputations and with clients on marketing their businesses I hear the same complaints about social media.  These are the three biggest myths that...

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How to Drive Action with your Tweets

How do you drive your audience to take action using Twitter. It won’t surprise you to know that the simple answer is that you have to be clear on your marketing goals. Successful marketing starts with...

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Reasons people don’t follow you on Twitter

As I found myself despairing over some Twitter tweets I’d seen recently, I thought I would write a post giving a few reasons people don’t follow you on Twitter. Do you have any ‘pet hates’ with regard...

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Reactions of an older blogger amongst a sea of younger ones

Blogging is fast becoming a younger sport. I suppose there are plenty of reasons why blogging appears to be easier for younger people: technology is easier to use and understand there are so many...

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What’s your online strategy?

Strategy is a posh word for plan and I’m interested in what other people do to promote their business or services online. I know what I do – and I use social media, blogging in various places and email...

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Does everyone always fully understand what you’ve written?

In today’s world we write a lot. It doesn’t have to be blogs; it can be emails, social media updates, answers to texts and many more. And a lot of it is in response to what we have just read. And...

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If you build it they will come

And no, not talking about sport stadiums this time. Or churches, factories, arenas or buildings or places of any kind. Web/Facebook pages, Twitter, Tumblr, Instagram, Pinterest, Google + – as we say it...

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Down Periscope! Why live streaming is a bad decision for your business.

Around many of my business and fitness circles, the new live streaming technology is blowing up. Everyone who is anyone is on it. There are business coaches, celebrities and marketers. Everyone is...

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Energize Your Self Esteem Using Social Media

Who needs phones nowadays? When it comes to keeping in touch with family and friends, people are turning to social media networks like Facebook, Twitter, Google+ and Instagram. Snap a pic, upload it to...

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